Cosmetic procedures aren’t just for women — men are definitely taking note. The American Society of Plastic Surgery states, “Our culture places a high value on looking young and fit. Today, men of all ages and all walks of life are requesting plastic surgery for cosmetic reasons.”
More and more patients at plastic surgery centers like Atagi Plastic Surgery and Atagi Skin Aesthetics are men. Individuals seeking to fight signs of aging, improve their overall appearance, to maintain their competitiveness and appeal in the job market and social setting and continue to reflect back how they feel. Dr. Tanya Atagi, Medical Director and board-certified plastic surgeon at Denver’s Atagi Plastic Surgery and Atagi Skin Aesthetics, has seen an increase in male clients in recent years, she says, “Men are becoming more aware of the importance of appearance and just how many options both surgical and non-surgical they have to improve themselves. Sometimes going to the gym and eating healthy is not enough. Thais is when many of my male clients seek out help.”
So what cosmetic services are men seeking out? “Men seek to improve many of the same areas that women wish to improve,” explains Dr. Atagi. Men now schedule BOTOX appointments (sometimes referred to as “BRO-TOX”) to reduce the appearance of the sometimes not-so-fine lines, wrinkles and furrows. Men undergo abdominoplasties to eliminate excess abdominal skin and fat and liposuction sculpting of various areas such as the flanks, spare tire and excess male breast tissue to treat what’s known as gynecomastia.
Dr. Atagi says, “Just as cosmetic treatments and procedures have increased in popularity for women, the same is occurring for men now. Whether my male clients are concerned about wrinkles in their forehead that may make them appear angry, love handles around their waistline that did not exist a few years ago, unwanted bulges and rolls or excess tissue in the breast, cosmetic procedures and treatments can improve the appearance and increase confidence. No matter who you are!”
Contact Atagi Plastic Surgery & Atagi Skin Aesthetics at 303.327.7300 or